Principality of Monaco: playing a special role in the world
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On 15th November 2010, the Principality of Monaco launched a major institutional communications campaign.
This State campaign reveals the Principality of Monaco’s identity and its scope of action in the following areas:
- Economic,
- Cultural,
- Environmental,
- Societal,
- Humanitarian.
It is based on “evidence” and bears testimony to the singularity of Monaco.Its efforts and scope of action are too often unknown or unappreciated.
The signature “Principality of Monaco, playing a special role in the world” conveys this identity, its specificities and its unique role in the entente between nations.
Featuring in the French media, including Le Point, Les Echos, L’Express, Le Monde and Le Figaro, to mention but a few, the campaign is to appear in the English financial and economic press in 2011.
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